success in business is so often predicated on being lucky enough to have someone else pick you for the right opportunity. it’s being hand selected by managers with their own biases and preferences to work on the right project, for the right client, at the right time in the marketplace. it turns out that being picked is more important to success than knowing what to do as soon as you’re there. there’s a reason the phrase ‘fake it till you make it’ is so popular in business circles.
but if being selected for the right opportunity is so crucial to success, why not pick yourself?